What are amenities?
Amenities are structured data that describe key, objective attributes of a flight, and help give flight shoppers an at-a-glance understanding of what they can expect onboard. They exist for for close to 300 airlines, in over 25 languages.
Routehappy has developed a range of amenities to answer flight shoppers’ common questions.
Standard categories (available for all airlines)
- Seat: covers the physical seat type for every subfleet in every cabin of the aircraft. Includes quality, legroom, pitch, width, flatness and type
- Aircraft: covers quality, cabin pressure, window size, type
- Layout: covers everything from classic layouts to the newest space-saving and premium-cabin configurations
- Wi-Fi: covers availability, type, quality, coverage, rollout, and cost (free/for a fee)
- Entertainment: covers passenger entertainment options
- Power: covers whether AC power outlets, USB ports, or both are available
- Standard food: covers food per flight and flight cabin and whether it’s available, for a fee or free. Food is classified as snacks, light meals, and full multi-course meals
Premium categories (available for all airline customers in a Pro or higher subscription tier)
- Enhanced food: covers food per flight and flight cabin and whether it’s available, for a fee or free. Food is classified as breakfast, lunch, dinner, snacks, and light meals, and as premium when available in business/first
- Beverages: covers alcoholic and non-alcoholic beverages and whether they're available, for a fee or free. Highlights premium beverages in business/first
For customers in our Pro and above tiers, you may use your own amenities instead of the ones created by the Routehappy research team. Currently, this can be done by providing Routehappy with a spreadsheet of the airline’s amenities which we will integrate into our platform for you, so you can manage it moving forward.
Upcoming developments will allow you to create and maintain amenities directly in the Amenities Hub.
Currently in development, our Amenities 360 features will soon allow you to view your amenities across all your subfleets and cabins, so you can be confident that the information about your flights is accurate and up-to-date. For now, your Client Development Lead (CDL) can provide you a spreadsheet of the content at any time upon request.
Depending on your subscription level, you will have access to different views, ranging from seeing just your own amenities to seeing those of competitors on routes where you fly.
How amenities are integrated into channels
Amenities API: Amenities are easily integrated into any sales channel using our Amenities API. In order to access Amenity data, you will need the flight’s Origin & Destination, Flight number, Date, & Cabin. You can read more about the Amenities API here.
- Custom File Transfer: This is an option for customers who are in Expert or higher subscription levels and who want to integrate amenities into their direct channels.
Implementation ideas for direct channels
For customers who are Pro or above, you have the option to integrate amenities into your direct channels. Amenities can be presented concisely and compactly and are a structured data set, so they can easily be used for a variety of use cases on your direct channels. Here are a few areas to consider:
Desktop, mobile and app
- Search results and filtering search results
- Flight details
- Flight review
- Sales and promotion
- Flight updates
Alexa, Google Home, etc.
- Amenities have been successfully integrated into voice-activated applications during hackathons. Consult your CDL if you want to learn more.
A few best practices for direct channel integrations
- We’re here to help. We’ve seen a wide array of integrations on sales channels and are happy to consult on what will work best for you. For customers who are in Enterprise subscription tiers, Routehappy Agency can also propose design solutions for specific use cases.
- Include icons in integrations to improve flight shoppers’ ability to scan and more quickly find the information they care about most.
- Keep it concise. Many customers choose to display additional details “on hover” in order to keep the initial view as clean as possible and to prevent customers from getting overwhelmed with information while shopping.
- For code sharing customers who are in a Pro subscription tier and above, you can also integrate partners’ amenities, with their approval.